YEEZY SLIDE: REFLECTING A LIMITLESS CREATIVE FREEDOM

A course marked in fashion

Kanye West does not deny its sharp attraction for fashion and has a long journey behind it. It all starts in 2004 When he revisits the Air Max 180, in tribute to The College Dropout, unprecedented pair rich in color. He then continued in 2005 with the project Pastel Clothing who will never see the light of day. A few years later, he collaborated with the illustrious fashion house Louis Vuitton for making several models of sneakers. The same year, he released the « Air Yeezy » next to Nike which are a dazzling success. Kanye West's desire to find a place in the fashion industry intensifies when he decides to spend two years with Giuseppe Zanotti, creator of Italian luxury shoes, in order to learn more about this area.

We will then have to wait 2015 So that the artist reveals to the general public his new project in collaboration with the German brand Adidas, the brand Yeezy. With the Yeezy Boost 750 Light Brown, or even the " Glow in the Dark , he continues to impress lovers of sneakers. It has perforations on the TOE box, a zipper on the inside and a sole gum semi-translucid phosphorescent. THE Yeezy 350 V2 are by far the sneakers The most sold of the brand thanks to their simplicity, especially in color. But Kanye decides to offer more, to imagine something different and avant-garde, with the recent creation of new tapping, called Yeezy Slide.

Yeezy Slides, an innovation that is not afraid of Kanye West

Several months after the release of the very futuristic Yeezy 380 or many colors of Yeezy 500, Kanye West presents, alongside Adidas, in November 2019 his new tapping, the Yeezy Slide, with singular and somewhat avant-garde characteristics. Indeed, the American rapper strikes hard and offers a new partnership with the three-strips brand. It is a minimalist pair like slide Reinforced in summer tapping. Nevertheless, Kanye seeks to improve the environmental imprint through this pair made in part in algae as well as Eva foam. It offers a sleek aesthetic, unrivaled comfort and a "shark teeth" sole which finalizes the design perfectly. To date, four colors are available: Yeezy Slide Bone, Desert Sand, Resin, Earth Brown ; What satisfy the community sneakers Before summer and the return of the various tap dancies/slides!

TAP Yeezy : Be always more original and inventive

If madness and originality do not please everyone, Kanye West is a popular personality that uses his image to give free rein to his creativity. Being different does not scare him; On the contrary. Like its Yeezy 700, he draws from his imagination and his memories in order to bluff the public even today. He uses his status to democratize his innovations around the world.

Thus, he manages to launch modes and to be talked about, like the Yeezy Slide, simple "tapping" which nevertheless agitated the press and the fashion world. But for our American multimillionaire, it takes more: why create something simple when you can do bigger? This is why, each of their models are extremely worked, until they review their composition every 6 months. As mentioned above, the Yeezy Slide are made from algae, fromAtlanta, used to replace part of the fossil fuels usually used in the manufacture of sneakers. Kanye West therefore constitutes an emblematic figure for the Sneaker business Thanks to its abundant creativity in line with its time.