As a sneaker fan, you know how the history of Nike is inseparable from that of running. And for good reason, it is the sport of choice of the equipment manufacturer. The same one around which everything started for Phil Knight and Bill Bowerman when they were already working together under the entity Blue Ribbon Sports, a few years before officially creating Nike.

From the world of sports to the street, return on 30 years of Nike Air Max.

For the two acolytes who met at the University of Oregon, imposing themselves on the market of athletics and even more running was indeed a goal both priority and preponderant.

Frank Rudy, Tinker Hatfield and the other angels of Nike.

To achieve it, they have never stopped innovating, by allocating a lot of resources to their R&D cell, and have been able to count in parallel on their good star. As early as 1977, the co-founders of the Swoosh brand were lucky enough to have Frank Rudy knocking on their door. It was he, the former NASA engineer, who gave them the good idea of inserting compressed gas cells in the soles of their shoes to offer athletes better cushioning. After conclusive tests on the Tailwind, from the following year, then on the Air Force 1, in 1982, a second providential man arrived at the bedside of Nike to release all the potential of the Nike Air technology. This man is obviously Tinker Hatfield, the father-founder of the Air Max 1 and more globally of an ambitious project that his successors are still working to keep alive.

The Nike Air Max 1, which was born in 1987, is indeed not just a simple running shoe, as revolutionary as it was with its design inspired by the Pompidou Center and its mythical air bubble visible in the heel. It was the cornerstone of a project that Tinker Hatfield himself continued in the following years with the Air Max 90, three years later, and the Air Max BW and 180, in 1991. The former pole vaulter from the University of Oregon, where he studied architecture, also has the Air Max 93 to his credit, which, as its name suggests, was released in 1993. By studying the design of all these historical and emblematic models, we can see how important it was for Hatfield to push the limits of Frank Rudy's technology, by giving it more and more space and visibility. It is besides this leitmotiv which gave its name to the Air Max, the diminutive of "Air Maximum".

A name that Sergio Lozano and Christian Tresser were able to live up to, respectively with the Air Max 95 and the Air Max 97. Other classic silhouettes in the range include the Air Max Plus from 2000, better known in France as the ''Tn'' or ''Requin''.

The Air Max you need is on Sneakers Daddy !

All these iconic sneakers can be found on our website in an exclusive collection of versions for men and women. Whatever your style and your favorite colors are, we have indeed the Air Max you need. From the unavoidable white and black versions, to more eccentric colors such as red, yellow, green or blue, the famous Nike bubble sneaker is regularly reinvented in limited editions with various finishes, sometimes within the framework of exceptional collaborations that you just have to discover. Like Parra, Off-White without forgetting SUPREME or UNDEFEATED, to name but a few, the biggest names of the global streetwear scene have put their signature on the Nike Air Max.